This is... Lazy vegan

Lazy Vegan produces vegan ready meals packed with fresh vegetables. These meals save time, effort, and CO2 emissions while enriching the frozen food range.

Ready-to-eat frozen meals

Founders Bas Dijkstra and Vincent Bosgraaf utilize their years of experience in the food and frozen food sectors to make a positive impact. Lazy Vegan‘s mission is to make vegan eating easy, tasty, and enjoyable. The company creates frozen ready meals packed with vegetables and based on a pea-based meat substitute. They are high in (pea) proteins and free from soy, animal proteins, and gluten. Within 8 minutes, you’re vegan! Easy and fast.

"Saving time, effort, and CO2 emissions"

Lazy Vegan

In the supermarket

Lazy Vegan meals are available at multiple supermarket chains such as Albert Heijn, Jumbo, Marqt, Colruyt, and online supermarket Crisp. They are also sold in the UK at Sainsbury’s.

Bestsellers include the Tikka Masala and the Thai Green Curry, but the Mexican Fiesta, Italian Risotto, and Pasta Pesto are also popular among both young and old. Additionally, the team continues to innovate, so new flavors may appear in stores!

Impact of Plant-Based Alternative

The environmental impact of animal products is significant. According to figures from Milieu Centraal in 2020, one kilogram of chicken emits 6.8 kilograms of CO2, one kilogram of pork emits 7.0 kilograms of CO2, and one kilogram of beef emits an average of 23.4 kilograms, based on what consumers buy in the supermarket. Lazy Vegan meals offer an alternative to dishes that would normally contain at least 100 grams of meat. The more Lazy Vegan meals are sold, the less meat consumption, thus reducing environmental damage!

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